What does SEO stand for?

Search Engine Optimization, commonly abbreviated as SEO, refers to the process of enhancing a website's visibility on search engines like Google. Being well-optimized means that when users search for relevant keywords or phrases, the website appears higher in search engine results pages (SERPs). This is crucial for driving organic traffic, as users are more likely to click on results that are at the top of the page.

Effective SEO involves various techniques and strategies, including keyword research, content creation, on-page optimization (like improving meta tags and site structure), and building backlinks from reputable sites. The goal is to align your website with the algorithms and ranking factors that search engines utilize, ensuring that your content is found by users looking for information, products, or services that you provide.

The other options do not accurately describe the widely recognized meaning of SEO in digital marketing. While they may represent concepts in other contexts, they are not relevant or related to the practice of optimizing web content for search engines.